Modern day David vs Goliath



Every day, all across New Zealand, small locally-owned and operated businesses are under severe pressure, trying to do a good honest day’s work, make a buck, grow the business, employ more local people and help them change their lives. However, we all know doing business in a David and Goliath world is tough, but hey, we are tougher.
From what I have seen, Kiwi ingenuity, grit, self belief and huge determination to succeed is enough to shake and topple Goliath. The key for small businesses is to stay focused on their core beliefs and on what makes them different.
Having a clear understanding of what business you are in and a solid plan to help make the critical decisions can change everything and give your business the knockout punch.
We need to celebrate that ‘Kiwi Can-Do’ attitude, and support and help all the other ‘Davids’ around us, so they too can compete and win.
We are living in a world where bigger seems to be better; where bigger countries, bigger companies, bigger cities and even bigger mega stores dominate, and yet there is still a place for the local butcher and local green grocer. But for them to compete they need your support. The Post has shown that with local support businesses can compete and win against some tough odds.
The Post has proven that there is a place for local community newspapers in an internet world; in a world dominated by larger newspaper companies who outsource jobs to faroff countries, and who make competition tough. But you can’t beat that Kiwi Power – the power of a locally-owned and operated business doing good for other Kiwis. Bigger is not always better, more expensive is not always better quality, we can succeed with local support.
Go on – Make a Difference, Shop Local.

Since you’re here… we have a small favour to ask. More and more people want the Post than ever but advertising revenues across the media are falling fast. And unlike many news organisations, we haven’t put up a paywall – we want to keep our journalism as open as we can. So you can see why we need to ask for your help. The Post’s independent, investigative journalism takes a lot of time, money and hard work to produce. With investigative reporting, we often don't know at the beginning how a story will unfold and how long it might take to uncover. This can mean it is costly – particularly as we often face legal threats that attempt to stop our reporting. But we remain committed to raising important questions and exposing wrongdoing. And we do it because we believe our perspective matters – because it might well be your perspective, too. If everyone who reads our reporting, who likes it, helps to support it, our future would be much more secure. For as little as NZ$5, you can support the Post – and it only takes a minute. Thank you. Support The Post

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